Spreadsheet-database hybrid for everything
Airtable is what spreadsheets should have been. Part spreadsheet, part database, all flexible. Founded by Howie Liu who noticed 90% of spreadsheets don’t even use formulas: people just organize stuff. Great for tracking anything from content calendars to customer lists to inventory. Bending Spoons, the Italian software company, completed its purchase of Airtable on 4 September 2026.
Best for Solo operators who need a spreadsheet-style database for clients, content or stock, with simple automations.
Plans
| Plan | Price | Includes |
|---|---|---|
| Free | $0 | 1,000 records per base, 1 GB attachments per base |
| Team | $24/mo | Per seat, $20 billed yearly; 50,000 records per base, 25,000 automation runs a month |
| Business | $54/mo | Per seat, $45 billed yearly; 100,000 records per base, 100,000 automation runs |
Prices checked on the vendor's page
Pros
- Flexible as a spreadsheet
- Powerful as a database
- Great templates
Cons
- Gets expensive with team size
- Can become unwieldy
Compare
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