Airtable vs Toggl Track
Pricing
Airtable: Free tier, paid from $20/seat/mo (billed annually)
Toggl Track: Free tier, paid from $9/user/mo
Description
Airtable: Spreadsheet-database hybrid for everything
Toggl Track: Simple time tracking that works
Pros
- Flexible as a spreadsheet
- Powerful as a database
- Great templates
- One-click timer that stays out of your way
- Free tier covers up to 5 users with core tracking features
- 100% bootstrapped to $32M ARR: the product is not going anywhere
Cons
- Gets expensive with team size
- Can become unwieldy
- Reporting on free tier is limited to basic time logs
- $9/user/month gets expensive when you add contractors or part-timers
Details
Airtable is what spreadsheets should have been. Part spreadsheet, part database, all flexible. Founded by Howie Liu who noticed 90% of spreadsheets don’t even use formulas: people just organize stuff. Great for tracking anything from content calendars to customer lists to inventory. Bending Spoons, the Italian software company, completed its purchase of Airtable on 4 September 2026.
Toggl is time tracking that doesn’t feel like a chore. Founded in Estonia by Alari Aho in 2006, 100% bootstrapped to $32M ARR with 1M+ users. Started as an internal tool, became a product when a recession forced them to focus. Fully remote team across 40+ countries.
Airtable verified
Toggl Track verified
