Beehiiv vs MailerLite
Pricing
Beehiiv: Free tier, paid from $42/mo
MailerLite: Free up to 1k subs, paid from $9/mo
Description
Beehiiv: Newsletter platform built by Morning Brew alumni
MailerLite: Simple email marketing at great prices
Pros
- Built-in referral system that actually drives subscriber growth
- Ad network lets you monetize before you have enough subs for sponsorships
- Analytics show you open rates, click rates, and revenue per subscriber
- 5x cheaper than Mailchimp for comparable features
- Free tier covers 1,000 subscribers with full email builder
- Drag-and-drop editor that actually produces good-looking emails
Cons
- Free tier limits you to 2,500 subscribers with Beehiiv branding
- Jump from free to $42/month is steep: no affordable middle tier
- Automation is simpler than Kit (formerly ConvertKit) or Customer.io
- Fewer native integrations: may need Zapier for your stack
Details
Beehiiv is newsletters from people who actually scaled one. Founded by Tyler Denk who was employee #2 at Morning Brew and helped grow it to 3.5M subs before the $75M exit. The referral system and ad network are built-in, not bolted on.
MailerLite is email marketing without the bloat or the price tag. Founded in Lithuania by Ignas Rubezius, bootstrapped until acquired for $90M in 2022. 5x cheaper than competitors because remote team + Lithuanian base. Great for creators who want simple and affordable.
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