Beehiiv vs Substack

Pricing

Beehiiv: Free tier, paid from $42/mo

Substack: Free, 10% of paid subs

Description

Beehiiv: Newsletter platform built by Morning Brew alumni

Substack: The OG paid newsletter platform

Pros

  • Built-in referral system that actually drives subscriber growth
  • Ad network lets you monetize before you have enough subs for sponsorships
  • Analytics show you open rates, click rates, and revenue per subscriber
  • Built-in audience discovery
  • No upfront costs
  • Simple and focused

Cons

  • Free tier limits you to 2,500 subscribers with Beehiiv branding
  • Jump from free to $42/month is steep: no affordable middle tier
  • 10% cut is steep at scale
  • Limited customization

Details

Beehiiv is newsletters from people who actually scaled one. Founded by Tyler Denk who was employee #2 at Morning Brew and helped grow it to 3.5M subs before the $75M exit. The referral system and ad network are built-in, not bolted on.

Substack pioneered the paid newsletter model. Founded by Chris Best and Hamish McKenzie in 2017. Free to start, they take 10% of paid subscriptions. Over 5M paid subscriptions on the platform. Great for writers who want zero setup friction.

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