Google Search Console vs Lemlist

Pricing

Google Search Console: Free

Lemlist: From $39/mo

Description

Google Search Console: Google's free service that shows how your site performs in Google Search: queries, clicks, indexing problems and links

Lemlist: Personalized cold email and outreach automation

Pros

  • Shows the queries, impressions, clicks and average position your pages get in Google Search
  • Submit sitemaps and single URLs, and see which pages are indexed and why others are not
  • Emails you when Google finds indexing, spam or other problems on your site
  • Advanced personalization (custom images)
  • Multi-channel (email + LinkedIn)
  • Built-in email warmup

Cons

  • Covers Google Search only, not Bing or AI assistants
  • You must prove you own the site first, with a DNS record, an HTML file, a meta tag or a Google Analytics or Tag Manager tag
  • Shows how people find you in search, not what they do on your site, so you still need an analytics tool
  • Learning curve
  • Can get expensive for teams

Details

Search Console is Google’s own view of how your site appears in Google Search. It shows which queries bring people to your pages, how often you appear, your click-through rate and average position, and which pages Google has indexed. It also lists the sites that link to yours.

It costs nothing, and it is where Google reports crawling and indexing errors, Core Web Vitals problems and security issues such as hacking or malware.

You don’t need it to appear in Google, but you do need to verify that you own the site before it shows any data. You can do that with a meta tag on your homepage, an HTML file or a DNS record at your domain provider.

Lemlist enables personalized cold email outreach with custom images and multi-channel sequences. Built-in email warmup and LinkedIn integration.

Bootstrapped to $10M ARR by Guillaume Moubeche. Refused $30M funding offer. 10,000+ customers worldwide, focused on fighting spam with genuine personalization.

Google Search Console verified

Lemlist verified

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