Baremetrics vs Fathom Analytics
Pricing
Baremetrics: From $108/mo
Fathom Analytics: From $14/mo
Description
Baremetrics: Revenue and subscription analytics for SaaS
Fathom Analytics: Privacy-focused website analytics: no cookies, no banners, one simple dashboard
Pros
- Real-time MRR, churn, LTV metrics
- Cancellation insights
- Benchmarks against other SaaS
- No cookies means no cookie consent banner, one less annoyance for visitors
- Single dashboard shows everything you need in one screen
- Script loads in under 1KB, so it does not slow your site down
Cons
- Gets expensive as you scale
- Stripe/Recurly/Braintree only
- No free tier: $14/month minimum is a real cost for pre-revenue founders
- Far fewer features than Google Analytics 4 (no funnels, no cohorts, no custom reports)
- No event tracking on the lowest plan
Details
Baremetrics gives you all the subscription metrics you need (MRR, ARR, LTV, churn) pulled directly from your payment processor. Founded by Josh Pigford who famously made all their metrics public. Great for founders who want a clear picture of their SaaS health without spreadsheet gymnastics.
Fathom gives you the analytics you actually look at (visitors, page views, top pages, referrers) and nothing else. No cookie consent banners (because there are no cookies), no complex custom reports, no spending an hour configuring dashboards. Open it, see your numbers, close it.
Founded by Jack Ellis and Paul Jarvis (of Company of One fame). At $14/month with no free tier, you are paying for simplicity and privacy. If you need funnels, cohort analysis, or event tracking, PostHog or even GA4 gives you more. If you just want to know “how many people visited and where did they come from,” Fathom respects both your time and your visitors’ privacy.
Verified
